Steven Spielberg proclaims his job is the best in the world because he simply gets to tell stories. In a way, today’s digital marketing professional is able to do the same thing – except he or she doesn’t have to hire actors and deal with the craziness and expense of a film set. The contemporary marketing director can creatively align products, processes, and people to tell a desired story. And history has proven time and again that these stories can blossom into full-blown marketing campaigns that can drive business in an authentic manner.

The photo above and below is from a task to come up with a reward program for a popular company in Atlanta. What I chose was the Atlanta Fox Theatre where I created multiple mockup websites, videos, and to demonstrate everything that I learned while in my program and had to apply them into this sample

 

Encore Extras is a project that I created to showcase the Fox Theatre in Atlanta where I created a reward program for dedicated people who love the Theatre. I created mock ups to demonstrate how the rewards program would be set up. I put hyperlinks in this website to make it easier to access different parts of the website.

Agrowbility is non-profit organization dedicated to educate farmers and help the planet. I learned how to research and come up with a hypothetical companies, and give examples of ways to get involved, and I created multiple hyperlinks to make it easier to access different parts of the website.